This policy explains what information searchterms.com collects, why, and the choices you have. We keep data collection to the minimum needed to run an honest review site.
What we collect
- Usage analytics. Like most sites, we record anonymous, aggregated usage data — pages viewed, approximate location, device and browser type, and referring source — through our analytics provider. This helps us understand which guides are useful and where to improve. It is not used to identify you personally.
- Email address (only if you give it). If you sign up for our cheat sheet or updates, we store the email address you submit so we can send it. You can unsubscribe at any time using the link in any email.
- Cookies. We and our service providers use cookies to measure traffic and remember basic preferences. Affiliate partners may set their own cookies when you click an outbound link, so they can attribute a referral. You can block or delete cookies in your browser settings.
How we use it
To operate and improve the site, to send the content you asked for, and to understand aggregate traffic. We do not sell your personal information, and we don’t run invasive ad-tracking on this site.
Who we share it with
We share data only with the service providers that make the site work — our analytics provider, our email provider (if you subscribe), and the affiliate networks that attribute referrals when you click an affiliate link. Each has its own privacy policy. We may also disclose information if required by law.
Affiliate links
When you click an affiliate link, the destination site and its affiliate network may record that the visit came from us, using cookies, in order to pay a commission. This is standard and costs you nothing. See our affiliate disclosure for details.
Your choices
- Unsubscribe from emails at any time via the link in the email footer.
- Block or clear cookies in your browser.
- Request that we delete any personal information you’ve given us by contacting us.
Children
This site is intended for a professional, general audience and is not directed at children under 16. We do not knowingly collect information from children.
Changes to this policy
We may update this policy as the site evolves; material changes will be reflected by the date shown on the page. Questions? Get in touch.